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Management: The New Competitive Landscape, by Bateman and Snell, has consistently discussed and explained the traditional, functional approach to management - through planning, organizing, leading, and controlling. But the 6th edition goes a step further, in defining and highlighting with icons, four "bottom line" practices that managers and companies must deliver to their customers: Innovation, Speed, Quality, and Cost. Bateman and Snell's: Management: The New Competitive Landscape, 6e has always been about a series of "firsts": first to have a chapter on diversity, first to devote a section to the environment, and first to relate a "bricks and clicks" theme to explain the challenges of managing in a New Economy. This new edition is no exception with the expansion of such timely topics as ethics and technology.
Management: The New Competitive Reality, 6e shows how managers must utilize the classic principles of management in combination with the practices of the "New Economy" to achieve managerial goals. By reinforcing these new business practices in context with the functional approaches, the authors deliver a unique theme amongst all principles of management texts - how to manage in ways that deliver results. ver results.
- Sales Rank: #1216956 in Books
- Published on: 2003-03-11
- Original language: English
- Number of items: 1
- Dimensions: 11.10" h x 1.13" w x 8.60" l, 3.65 pounds
- Binding: Hardcover
Most helpful customer reviews
6 of 8 people found the following review helpful.
Pedagogical Excellence!
By Khaled Ahmadain
This book is unique in its pedagogical approach. Other management textbooks are just characterized with sound theoretical depth and textual density. However, "Management: The New Competitive Landscape" is distinguished by the capability of its authors to seamlessly blend the theoretical concept with practical, real-life advice using an exceptionally engaging conversational style. Holding a bachelor's degree in business administration as well as an MBA in Management, I completed several management classes and researched advanced management literature in many books. However, I decided to purchase this introductory management reference due to its unprecedented pedagogical style. When I opened the book in the store, I felt like attending a live lecture from the authors directly capturing their knowledge and experiential advice. Thus I learned from this book big time especially from the on-the-job perspective.
4 of 6 people found the following review helpful.
Misleading...
By angathaki
I ordered this book thinking that it was the paperback version of the hardcover "Management: Leading and Collaborating in the Competitive World 8th ed" book (http://www.amazon.com/Management-Leading-Collaborating-Competitive-World/dp/007338142X/ref=sr_1_2?ie=UTF8&s=books&qid=1263329100&sr=8-2). The title, edition, etc are ALL the same in the product descriptions. Even when clicking on the image "to see inside this book", it shows images of the hardcover edition (but it is the 6th ed!). The small yellow circle in the lower right corner of the original image says "This International Student Edition is for use outside of the U.S." (For those of you who you do not have a microscope)
This would not be a problem, except for the fact that it is an INTERNATIONAL version. Thinking it was the same version and that I was saving money for a class, I was disappointed to discover that the books are different. The chapter headings seem to be very similar, but the pages are different, and upon comparing images of the first couple pages the graphics and text are very different. It even says "This book cannot be re-exported from the country to which it is sold by McGraw-Hill. The International Edition is not available in North America." Wow, how on earth did I get it in New Jersey then????
I am sure the book is excellent, but I am EXTREMELY disappointed that the product description and images were so MISLEADING.
Now I have no idea what to do as the semester starts so soon!!! Anyone need the International version??????
1 of 1 people found the following review helpful.
my textbook at a great price
By germanitstudent
My management textbook is a great reference in wonderful shape at a very good price. I payed less than half of what the other college text stores wanted.
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